Marketing and Communications Manager at Danya International

On Wednesday, July 30th, 2014
Report To: Regional Communications Advisor
Location: Nairobi, Kenya

Summary Scope of Work: This position is responsible for the strategy development, implementation, management and assessment of marketing and communications initiatives to achieve the project’s objectives.  

This position will also play a mentoring role to firms in the region to also adapt these communications and marketing practices.

Responsibilities

  • Develop and lead implementation of marketing and communications strategies that build on evidenced-based approaches including; literature reviews, barrier analyses, pre-testing and continual assessment 
  • Assess communication capacity of key regional, national and local institutions and mentor them for improvement.
  • Ensure integration and harmonization of messages across various channels (online, print, media)
  • Oversee development, pre-testing and refinement of marketing and communication materials
  • Support the continual monitoring and evaluation of marketing and communication activity effectiveness for continued improvement and impact assessment
  • Develop brand guidelines and ensure consistency and adherence to guidelines for all marketing materials and events/activities
Leadership
  • Provide strategic leadership  and marketing and communications vision for the project
  • Contribute to annual work planning including budgeting, resourcing, and forecasting
  • Establish and maintain a productive relationships with key stakeholders, including government officials, private sector and civil society organizations for smooth implementation 
  • Work collaboratively with other project team members to ensure necessary program planning, development, resource availability and management activities function smoothly and efficiently
Management
  • Able to manage multiple communications staff and consultants in multiple countries to achieve project timelines
  • Record and report on overall project deliverables and milestones, including presenting that information to the senior management team in the form of meetings, presentations, and quarterly and annual report creation
Knowledge, Skills and Abilities:
  • A university degree in communication, marketing or a related field required
  • Excellent English writing and interpersonal communication skills required
  • A minimum of 5+ years of experience in communication/corporate marketing including direct experience with capacity assessments and strategic planning
  • Experience in trade and/or private sector development preferred
  • Experience with USAID-funded projects desired
  • A team player accustomed to building team capacity, delegating working teams, and developing communities of learning among host country partners and counterparts
  • Excellent interpersonal, facilitation, writing, and oral presentation skills
  • Ability to work in a complex environment with multiple tasks, short deadlines and intense pressure to perform
  • Understanding of how to work with databases, content management and Microsoft office programs
  • Flexibility – ability to be self-driven and proactive in a dynamic environment, multi task, shift priorities as needed, ability to blend communication knowledge and skills with organizational strategy
  • Attention to detail
  • Trend monitoring and online research skills
How to Apply
Interested applicants please email CV together with a covering letter which explains how you meet the criteria in this job description to: [email protected]

Important: Please entitle your email subject line with: Your name, position title and save letter together with CV in one attached file.
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