Project Administrator – E-Commerce at Tuskys

On Monday, August 28th, 2017
Department: Business Development
 
Industry: Retail
 
Duty Station: Nairobi
 
Overall Purpose: Responsible for coordination and developing workable programs around the business development department.
This is an entry level role where you need to wear a lot of hats, from managing the ecommerce, store to assisting with e-mail marketing, blog/copy writing, product development and more. 
The right person will have a willingness to learn, not only best marketing practices, but gaining industry knowledge as well.
 
Key Accountabilities:
  • Assist in managing the day-to-day operations of the Sales online store.
  • Plan, create and implement a digital marketing strategy across all digital mediums, including web analytics, search engine optimization, SEM/PPC, banner ads, e-mail marketing and websites.
  • Understand core metrics traffic and conversion analysis. Monitor results and improve conversions.
  • Help manage all aspects of ecommerce merchandising and buying, including site merchandising, promotion planning, overseeing new product selection, online catalog changes, product setup, vendor performance, etc.
  • Assessing each product group success in terms of revenue, profitability and growth potential.
  • Measure and report performance of all digital marketing campaigns and internet sales channels and assess against goals (KPI’s).
  • Coordinate with Project Manager on industry blog articles, videos, newsletters and more.
  • Achieve set monthly online sales targets
  • Responsible for generating online leads. Converting prospects into qualified leads and ultimately conversion into actual customers.
  • Drive online conversions and fulfill online order requests by liaising with relevant departments.
  • Prepare weekly reports and update project manager on the daily progress of the online business.
  • Responsible for cold calling people in their homes, engaging them in conversation and encouraging them to buy products or services.
  • Explaining competitively about lay-by concept to customers
  • Convincing customers of the benefits of lay-by concept.
  • Booking the products with customers and completing all administrative tasks.
  • Monitoring sales activities and proactively taking necessary action to re-direct efforts as needed
  • Any other duty as assigned by the management.
Minimum Qualifications
  • Business related degree.
  • 2 years of marketing/ecommerce experience or equivalent work experience.
Desired Skills
  • Basic web design skills. Must be comfortable editing HTML, CSS, PHP.
  • PPC. A basic knowledge of working with Google Adwords/ Bing Ads.
  • Good UX design skills. You know what makes for a great user experience.
  • Knowledge of Microsoft Excel and Word
  • Graphic design a huge plus, but not required.
  • Up to date on the most current and best SEO practices.
  • Extremely well written. We want the ability to write engaging copy for newsletters, product descriptions and landing pages. Please include writing samples if you have them.
How to Apply
If you are up to the challenge, meet the above minimum qualifications and experience send a One Word Document of your Application letter and CV ONLY and a daytime telephone contact to; [email protected] no later than September 2nd, 2017 at 5:00pm.
NB: Use the position title as the subject of the email.
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